White Shark Media’s PPC ROI Focus Increases Profits, Not Clicks

White Shark Media’s expertise in digital advertising, especially pay-per-click (PPC) advertising, is extensive in both Google AdWords and Bing Ads. To prove their abilities, the company offers business owners a free live evaluation of their existing AdWords account with one of their digital media advisors. Using Bria, a conference platform, the advisor explains what White Shark Media would do differently, while the business owner follows each step.


For business owners operating small, local businesses, White Shark Media tailors their traditional AdWords management service to include keywords that will attract leads in their client’s community. In addition, the firm tracks phone calls and contact form submissions and offers campaigns that include Google Mobile Ads with directions and click-to-call options. All local campaigns offer competitor analysis, handwritten copy and monthly optimization.


White Shark Media also offers Google AdWords management for e-commerce businesses with Google Analytics shopping feeds and tracking for e-commerce. By using a certified AdWords professional with experience in handling e-commerce campaigns, client’s campaigns are optimized to provide the highest return on their investment, as opposed to a high-click-through rate.


White Shark Media’s process is simple; after an evaluation, a digital media advisor will assist new clients with selecting a flat fee PPC plan, which includes Small Business, Essential, Pro and Platinum options. The Small Business option has the lowest budget requirement per month at $500. Each option includes easy-to-understand reporting options, so clients understand how their campaign is performing.


Launched in 2011, White Shark Media’s rapid growth is a testament to the service that they provide.

Darius Fisher Receives PR World Award for His Accomplishment in Digital Marketing

Darius Fisher has received the distinction of being the “Business Development Individual of the Year” in the 2016 Public Relations (PR) World Awards. This award celebrates Fisher’s important contributions in the Public Relations, Digital Marketing, and Online Reputation Management industries.


As president and co-founder of Status Labs, Fisher increased the company’s revenue growth to 939 percent during the past few years. Furthermore, Fisher has worked to ensure that the company offers numerous digital services, as well as establishing long-lasting relationships with several Fortune 500 companies and prominent figures in the industry. Fisher’s work helped to make Status Labs one of the most innovated marketing firms in the world. As one of the top marketing firms, Status Labs relies on referrals in finding new clients. Status Lab works at optimizing online presence for these new clients by creating new, fresh content. The content that Status Lab helps to create are social media profiles, videos, and news articles. Also, Status Labs works directly with the client on creating a digital marketing plan that fits the client’s needs and overall goals.


In addition to his work, Fisher is a champion of creating an excellent internal sales team, often citing the importance of motivating his employees with awards and team building activities. Moreover, Fisher motivates his employees by informing them of company news, offering sufficient raises, and offering free lunch on Fridays. This creates a team-friendly work environment. He states that this award is not only a reflection on his efforts but the entire team at Status Labs.


Darius Fisher has been invited to a 2016 SVUS Red Carpet Awards Ceremony Dinner on June 27, 2016 in San Franscisco, where he will be presented with his award.

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